AL SAYER HOLDING

EXCELLENCE IN
CUSTOMER SERVICE

DRIVING
SUSTAINABILITY

TOYOTA
DREAM CAR CONTEST

FUTURE
LEXUS FACILITY

ICONIC
TOYOTA TOWN

When oil was discovered in Kuwait in the 1930s the Al Sayer family was already long established as leading merchants in foodstuffs, spanning the previous two decades. It was a common vision shared by current chairman Mr. Naser Al Sayer, his father Mohammad, and brother Mr. Bader that would prompt the formation of Al Sayer Holding, and the proceeding arduous journey across Asia in pursuit of new ventures. The end result was the first Toyota Landing in Kuwait in 1955, and the beginning of a new chapter in Al Sayer and Kuwaiti history.

Today Al Sayer offers a diverse array of products and services, and prides themselves in giving careful attention to the cultivation of every sector of their business.

Representing some of the best brands in the world, including market leaders in the automotive and heavy equipment supply industries, Al Sayer businesses are present in every aspect of daily life and can claim some of the largest market shares in nearly every industry in which they are dealing.

Al Sayer is regarded as the most customer-centric company in the country, with the ability to offer every client a full and satisfactory solution in the ownership and maintenance of products.

Mission

Our mission is to continue to build strong sales in all the markets in which we trade with the help of local knowledge, awareness of the power of customer satisfaction, and the time-tested values of honesty, trust, and personal integrity.

Using our keen knowledge of local conditions, we will offer international manufacturers strong representation within the Kuwaiti markets. We appreciate the returns that franchise ownership bring, and are committed to the further expansion of our agencies, both in Kuwait and abroad, by employing the best management practices. We intend to offer our customers only the highest-quality products, and support them with the help of the most advanced sales and service technology.

Objective

In support of our Corporate Mission, we have also clearly defined several key objectives:

  • To deliver a level of service that reaches beyond our customers’ expectations— resulting in new and repeat business, and the attainment of dominant market share in every sector in which we are active.
  • To provide our employees with long-term career opportunities within a stable working and cultural environment which allows them to grow and develop themselves and their understanding of the business.
  • To satisfy our principal of managing our customers’ products in our markets with upmost professionalism, thus meriting opportunities for expansion into other markets.
  • To run our business in the most environmentally sensitive way, maintaining strong links with the community through charitable activities.

Board Of Directors

Mr. Faisal Bader Al-Sayer
Chairman

 

Mr. Naser Mohamed Al-Sayer
Honorary Chairman

 

Mr. Musaed Bader Al-Sayer
Vice Chairman

 

Mr. Sayer Bader Al-Sayer
Executive Vice Chairman

 

Mr. Mubarak Naser Al-Sayer
C.E.O - Executive Board Member

Mr. Mohamed Naser Al-Sayer
Executive Board Member

 

Ms. Khaleda Naser Al-Sayer
Board Member

 

Mr. Bader Musaed Al-Sayer
Secretary Board of Directors

 

Message from the Honorary Chairman

For more than sixty years, Al-Sayer Holding has prospered because of three important and interwoven factors: our customers, our employees, and the international companies we represent. The mark of any growing and innovative company is the ability to balance all three of these elements with a wholehearted dedication to quality, dynamic growth, and innovation— which can only be achieved with a clear vision of where the company is going. Al-Sayer Holding has such a vision.

At the heart of this vision are our customers, employees, and represented companies. Only with quality products and services will we continue to succeed. The companies we choose to represent are selected carefully. Similarly, our employees are selected, trained, and managed to provide quality service beyond the expectations of our customers.

We can’t afford to be complacent about the standards we strive to accomplish. By listening to our customers and proving our abilities day after day, we have achieved an impressive degree of customer retention and satisfaction. As a mark of this success, we were one of the first automotive distributors of our region to receive ISO 9002 accreditation in 1998.

It is by never accepting anything but the highest standards that Al-Sayer Holding has retained its role as one of the most dynamic and dominant companies in the region.

Quality Policy

Corporate Quality Policy Statement

For over 60 years the Al-Sayer Group has been one of Kuwait's foremost companies. Our success is built on having clear Quality Policy Statement which states: The Al-Sayer Group Holding values of honesty, trust and personal integrity are at the heart of all our business dealings. We will achieve continuous growth by providing quality services and products, Understanding needs and expectations of its interested parties and by being acknowledged and Understood as the best in the business by all our customers and interested parties. Al-Sayer Group Holding Top Management and Staff are committed to comply with the applicable Requirements of Quality Management Systems Standard (ISO 9001) as well as the applicable legal Requirements. Organization is committed to continually improve the effectiveness of its Quality Management system through determining risks and opportunities in the business and by supporting its strategic directions.

Corporate Quality Objectives

To support our Corporate Quality Policy the following Corporate Quality Objectives have been set and maintained:

Customers : Customers are the cornerstone of our business. We seek to build long term relationships and market share growth through our passion for competitive excellence in all aspects of customer service.

Employees : Our Employees are our most important asset. We will only employ the best qualified people and provide them with the right tools to do the job. All staff at every level will be motivated, rewarded and encouraged to maximize their potential in an environment that values each individual for what they can achieve.

Principals : We will always deliver value to each principal which they can not achieve through any other route. Our relationships are based on long term mutual benefits and growth.

Community : As a responsible and leading corporate citizen, the group will contribute to the economic, social environment and cultural well-being of the local community.

Financial : Generating a long term, sustainable stream of annual profit to provide funding for future growth, and to deliver our commitments to Customers, Principals, Employees and Community.

Internal Processes : The quality, timeliness, and efficiency of our internal processes must be directly aligned to the ultimate needs of our Customers, Principals, Employees, Community and Shareholders.

Al-Sayer Group – Corporate Top Management ensures that the Quality Policy and Quality Objectives are communicated and understood within the Group. The Corporate Quality Policy is periodically reviewed to ensure its continuing suitability.

BRANDS & BUSINESSES

Al Sayer offers a diverse array of products and services, and prides themselves in giving careful attention to the cultivation of every sector of their business.

Representing some of the best brands in the world, including market leaders in the automotive and heavy equipment supply industries, Al Sayer businesses are present in every aspect of daily life and can claim some of the largest market shares in nearly every industry in which they are dealing.

This section details Al Sayer Holding’s operations according to business sector and brand.

AUTOMOTIVE

Company in this Sector: Mohammed Naser Al Sayer & Sons

CONSTRUCTION EQUIPMENT

Company in this Sector: Al Sayer Engineering

ENGINEERING

Company in this Sector: Al Sayer Engineering

FERTILIZERS

Company in this Sector: Kuwait Animal Feed Factory

INDUSTRIAL EQUIPMENT

INFORMATION TECHNOLOGY

Company in this Sector: Dhow Information Systems

MATERIAL HANDLING

MEDICAL & LIFE CARE

Company in this Sector: Al Sayer Medical

SPECIAL VEHICLE & TOOLS

Company in this Sector: Bahrah Trading Company

TRANSPORTATION

Company in this Sector: Bahrah Trading Company

OUR COMPANIES

MEDIA CENTER

AWARDS


In 60 years distinguished by recognitions and awards, one of the best we’ve received is The Customer Service Excellence Gold Award, which we’ve received for 5 consecutive years. Additionally, in 2013 we were awarded with the prestigious Outstanding Customer Service Leadership Award, which was awarded to only 7 Toyota dealers worldwide.

KAIZEN


The traditional Japanese Daruma doll is considered a symbol for good luck, optimism, and persistence. In the context of time management, the doll has even come to symbolize an uncompleted major task or goal. When you begin a task, you color in one pupil, and then place the doll or doll image where it can be seen so that it continuously reminds you of that task. When the task is completed, the second eye is then filled in to mark its completion.
The official kick-off at Al Sayer Group each year is commenced by coloring in a single eye of a Daruma doll, followed by the collection of enrollment signatures from each branch as declaration of their dedicated participation in the kick-off. The objective of the kick-off program is to fortify the practice of operational standards and business applications which reflect the standards of highly esteemed Toyota products. The program consists of operational procedures, criterion, and awards. Employees who approach the challenges proactively contribute utmost value in bringing Kaizen success. Al-Sayer Holding seeks to support and encourage those employees who participate with the fullest sense of positive creativity by rewarding accordingly. This keeps the morale high and serves as a boost of encouragement for employees to strive for continuous improvement— and that’s what Kaizen is all about.

COMMITMENTS

As a responsible and leading corporate citizen, Al Sayer Holding seeks to contribute to the economic, social, environmental, and cultural well-being of the local community.

One way this is achieved is through partnership with the following organizations:


Family Business Network GCC
The Clinton Foundation
Mentor Arabia

Dar al-Athar
al-Islamiyyah

CORPORATE SUSTAINABILITY AND RESPONSIBILITY


As a leading Kuwaiti company with a long history of proven commitment to quality and community service, Al Sayer Holding has a special responsibility to set an example of sustainable business practice in both Kuwait and the broader Gulf region.

Vision

Al Sayer Holding’s vision is to become a reliable pace-setter and recognized regional leader by adopting the best sustainable business practices. Al Sayer Holding is committed to changing the corporate DNA and engaging all employees in order to accomplish this goal.

JOIN OUR FAMILY


In the pursuit of fulfilling our Motto, The Best Never Stop Reaching Higher, we are continuously on the look out for new dynamic people to join our team.

Human Resource Mission Statement

The Human Resource Department at Al-Sayer Holding strives to fulfill Al Sayer Holding’s vision of becoming “The Best in Business Through People,” by attracting and retaining the best available talent, providing them with opportunities for learning and growth, and by driving a culture underlined by performance and respect for others.

Why Al Sayer Holding?

At Al Sayer Holding our employees are our most important asset. We only employ the most qualified people, and provide them with the right tools to do the job. Employees at every level are motivated, rewarded, and encouraged to maximize their potential within the context of an environment that values each individual for what they can achieve.

Please visit http://careers.alsayeronline.com to explore our exciting career opportunities.