Bahrah Trading Company Opens Upgraded Maintenance Center at Ahmadi

30 Jun 2021

Part of the strategic expansion of the Group towards delivering quicker service to the growing business sector in the governorate, Bahrah Trading Company (BTC), a subsidiary of Al Sayer Holding has opened their upgraded Maintenance Center at Ahmadi.

The opening ceremony was held in the presence of Mr. Mubarak Naser Al Sayer, CEO at Al Sayer and Mr. Elie Andraos, General Manager BTC along with team members from Bahrah Sales, Service and Spare Parts Department.

Speaking during the occasion Mr. Mubarak Al Sayer said “Ahmadi is strategic location for our franchise brands specialized in several sectors including oil, construction, contracting. So, it is important for us to be closer to our customers, to provide the best level of service. This Center consists of spare parts outlet as well as workshop for repair and maintenance. We are optimistic to achieve success with the opening of this Center, we are ready to welcome our customers to offer them excellent service”.

“The main objective of this project is to enhance the capacity of the Center to receive more customers. Ahmadi is strategic location for Kuwait economy as it includes Oil and Petroleum companies as well as Construction sector, so we can do better and faster service, fulfil the needs of our customers being closer to them” commented Mr. Elie Andraos.

The upgraded Maintenance Center features Customer reception and parts storage area and the enhanced workspace include:

  • 2315 m2 service garage.
  • special roofed workshop with cemented flooring.
  • equipped with advanced tools and wash bay.
  • 471 m2 Air-Conditioned Parts Warehouse with storage capacity of close to 6000-line Items.
  • supported by highly skilled technicians and Parts personnel.

“Now we can receive 10 equipment at the same time for quick service and we have also enhanced the Spare Parts outlets and developed the services as an exclusive benefit for our customers from Bahrah Trading Company” added Mr. Elie.

BTC has extensive Parts Distribution Centers at Key Locations in Kuwait, it was imperative to have a Distribution Centre close to the Major Fleet Owners who cater to the Petroleum Sector in Kuwait. Implementing KAIZEN Standards for better space optimization, will ensure 90%, first pick availability for all major franchisees, in addition to shorter delivery periods.

Congratulating the team Mr. Bengt Schultz Chief Operating Officer “Now we will serve our customers in a more welcoming environment that also offers more capacity. This is one small example on how we continue to improve our business and ability to serve customers even when the times are more challenging”.