OUR JOURNEY ACROSS TIME

Discover the Heritage

The first trip to Japan and Land Cruiser changes the taste of consumers

19 54

Kuwait was the first Arab country to import Land Cruiser - brought in by ALSAYER

19 55

Qiblah the starting point of Toyota Showroom

19 56

MNSS was founded

19 57

The first instalment system in Kuwait and the Arab World

19 58

ALSAYER recommends names to Toyota to represent brand in some countries in the gulf

19 60

Establishment of United Marketing Company focussing in Medical & Cosmetics

19 62

ALSAYER expands towards Car rental with 4 cars

19 66

Kuwait Animal Feed Factory (KAFF) established

19 66

Celica is introduced as the first sports car

19 70

Opening of Showroom, Service and Parts outlet in Ahmadi

19 72

ALSAYER moves towards a new industry, soft drinks and juices

19 73

Winning the Yokohama dealership – one of the leading tire companies in the world

19 76

Bahrah Trading Company becomes part of ALSAYER

19 76

Foundation of Green Belt Company for overland transport

19 76

The French Cofran Oil becomes part of ALSAYER

19 79

Opening one of the largest garages in Al Rai area on 4th ring road

19 79

The first computer system in Middle East introduced for customers

19 80

Opening the biggest air-conditioned showroom in the world

19 84

Foundation of ALSAYER Division for Toyota Spare Parts in Shuwaikh

19 86

Launching of the first Lexus Model LS400 in Kuwait

19 90

Brutal Iraqi Invasion

19 90

Opening the Lexus Center in the Al Rai area

19 94

Opening of Parts in Al Jahra

19 94

Establishment of professional training & development for employees on the application of the principles of Toyota

19 94

Establishment of Al Dhow Investment Company

19 94

Opening of Parts and Leasing outlet branch in Sharq

19 95

Obtaining the franchise to represent the Malaysian Proton Cars

19 97

BTC gets Daewoo heavy equipment

19 97

Opening of Parts outlet in Fahaheel

19 98

Customers become our partner. Launch of the innovative programme “Number 1, by Far”

19 98

ALSAYER establishes Al Shahnan Co, an innovative expansion in the oil and tires market

20 02

Innovating a new concept for used cars through presenting Certified and Trustworthy Automotive programme and opening the biggest automotive showroom

20 02

Opening of Sales and Maintenance Centre, as well as Parts, Yokohama tires and paints at Al Jahra

20 02

Opening of Ghazally Center for Service

20 03

Establishing the ALSAYER Franchise company

20 04

Celebrating 50 years…and achievements continue….

20 05

ALSAYER opens it first branch Caribou Coffee in Kuwait

20 05

Expansion in Northern Iraq through Tristar

20 05

Opening one of the biggest standardized Toyota Parts warehouses in the Middle-East region - in Sabhan

20 06

Opening of Parts Tires, Oils and Auto-Paints centre in Canada Dry Street

20 06

Entering the insurance sector through establishing ALSAYER Insurance

20 06

Obtaining the ISO Certificate 9001:2000 for the whole group

20 07

ALSAYER lays the foundation stone for the new Lexus Centre

20 07

ALSAYER launches “Express Maintenance Service” fastest than ever

20 09

ALSAYER opens latest Toyota Showroom - Al Tilal at Al Jahrah Road

20 09

Opening of 14th Parts outlet in Al Sulabiya for Toyota & Lexus

20 09

ALSAYER inaugurates the biggest world class premises for Lexus Cars

20 10

Opening of 15th Parts outlet in Ardiya

20 10

ALSAYER opens renewed Ghazali Service Centre

20 12

ALSAYER Franchising company invests in Turkish Franchising

20 12

ALSAYER Launches Musaada – Road Side Assistance

20 13

HINO becomes part of ALSAYER

20 14

ALSAYER launches Lexus New Centre Quick Service

20 15

ALSAYER opens the Biggest & Most Advanced Car preparation & Delivery Centre in Kuwait

20 17

ALSAYER launches Motul world class Lubricants

20 17

Opening of Kuwait’s largest Certified Showroom

20 17

Opening of The First Automotive Center of Toyota and Lexus in Aswak Al-Qurain Showroom on October

20 18

Opening of New Toyota Showroom in Jahra on November

20 18